Samsung Smart TV provides a user experience that differs completely from that of other familiar devices,
such as mobile devices and desktop computers. Users will experience something new while using their TVs.
Samsung Smart TV provides a user experience that differs completely from that of other familiar devices,
such as mobile devices and desktop computers. Users will experience something new while using their TVs.
Samsung Smart TV provides a user experience that differs completely from that of other familiar devices,
such as mobile devices and desktop computers. Users will experience something new while using their TVs.
Samsung Smart TV provides a user experience that differs completely from that of other familiar devices,
such as mobile devices and desktop computers. Users will experience something new while using their TVs.
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KYUNGHWA JUNG
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KIDO KIDO
#UX DESIGN
#AR TECH
#TANGIBLE DESIGN
#WORKING PROTOTYPE
Animal and music education kit for children.
It is an educational media kit with observing animals and composing music for children.
‘KIDO KIDO’ prototype made with SW and HW developers.

PERIOD
2012 . 05 - 07 ( 3 months )
ROLE
I led the project and designed App and product design,
and I collaborated with 1 SW and 1 HW developer.
ACTIVITY
Samsung electronics internship project
PROCESS

Background researh
Design concept
Form of product
Rough prototyping
Shadow observation
Design output
Discover the needs
Usage scenario
Application
Working prototyping
Interview
CONCEPT
'KIDO KIDO' kit provides two types of education contents.
Feature 01. OBSERVING ANIMALS
Children can observe animals with AR contents through animal cards and smartphone (magnifying glass). They can upload an animal image which is capturing through a smartphone on the tablet.
Feature 02. COMPOSING MUSIC
A user can record any sound through using a microphone and
they make music with recording sources and various instrument sounds in a tablet.


Kidokido kit has a handle so it is convenient to carry.
The bag can be transformed into a table, so it can be useful for studying outdoors or any kind of space.
The kit consists of a magnifying, animal card, microphone and table.
USER SCENARIO
Feature 01. OBSERVING ANIMALS
STEP.1
Plug mobile to Magnifying glass.
STEP.2
When you see a card through the magnifying glass,
animal of augmented reality (AR) can be seen.


STEP.3
Captured animal images can send to the tablet using BT .

STEP.4
Sending an animal image to a tablet device, a user can
learn more details about that animal and make an animal book.

Feature 02. COMPOSING MUSIC
STEP.1
Use the microphone to record a sound whatever you want.

STEP.2
Once recorded-sounds sent to tablet,
each sound is transformed into a note in a score.

STEP.3
Modify notes to other instruments or other pitches.

PROTOTYPE
Made product and app prototype, and proceed simple user test.
Some points which are based on the test were improved.
[ Product prototype ]
We tried to find more proper size of product using a rough prototype. And received children's opinion.

[ Application prototype ]
We made paper UI, and explain the app flow to the child. Tried to find some points which are needed more improvement.

Work flow
USER TEST _ PROTOTYPE FEEDBACK
- Observed that elementary student using the Kit in the classroom.
- Interviewed with elementary teachers about 'KIDOKIDO' contents.
[ STUDENTS ]

Children understand these contents in very quickly than I expected because they are already familiar with IT devise.
Moreover, they enjoy these contents because it feels more realistic animal appearance rather than screen contents.
However, Kit needs to be an improvement that
it is a little heavy to carried and contents are also needed to be more simplified.
[ TEACHERS ]

Teachers really like this concept, because children need to contents which helps to can solve their curiosity right away.
So 'KIDO KDIO' cansolve this problem in many ways.
Moreover, it has a low probability that exposing bad information rather than PC and TV.
OUTPUT
Components in the kit that can observe the animal and compose music.

01. OBSERVATING ANIMALS
Children can observe the animals with animal cards and smartphone and this experience like using a magnifying glass.

[ AR Animal contents ]

[ Application ]

02. COMPOSING MUSIC
Children can record any sounds through microphone, and they send the sound source to tablet, they can create new music.


VALUE
'KIDOKIDO' has a positive possibility that content, which combines with a physical object and digital,
gives a more intuitive and entertaining experience to children as educational content.
And it is an opportunity that suggests positive of scalability in the near future in terms of the education system.
ACTIVITY
Presentation at HCI Korea 2013
- Samsung software online competition: Best project
- Samsung UX innovation competition :Gold (winner)
